The Ice Bucket Challenge has certainly sparked conversation, and donations, for ALS Association. Commonly known as Lou Gehrig’s disease, ALS is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. The disease does not have a cure and the progressive degeneration of the motor neurons in ALS eventually leads to death.
But ALSA hopes to change that by generating awareness and increased donations to the cause through the #IceBucketChallenge.
Thank you to my former colleague, and friend, Sean Barry for nominating me for the Ice Bucket Challenge. I am excited to take part in the challenge and donate to the cause. And your timing couldn’t have been better as I intend to use the challenge as a case study and assignment in my Emerging and Social Media class at Marquette University.
I was also excited to add my own twist, showcasing my lyrical skills and play on words with the #IceIceBucketChallengeBaby!
As for my three nominations I would like to call on my homie Romke de Hann, Jeff Sherman from OnMilwaukee.com, and my Emerging and Social Media class at Marquette University – #ADPR4300. As I mentioned above, this is your first assignment of the fall semester!
And it may be a long shot, but I also challenge Vanilla Ice to do the #IceBucketChallenge.
You have 24 hours to complete the challenge or to make a donation.
PLEASE CONSIDER DONATING TO THE ALS ASSOCIATION
Amyotrophic lateral sclerosis (ALS), often referred to as “Lou Gehrig’s Disease,” is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. Motor neurons reach from the brain to the spinal cord and from the spinal cord to the muscles throughout the body. The progressive degeneration of the motor neurons in ALS eventually leads to their death.
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